Customize Every Interaction Based On Lead Value
Use MadKudu's predictive lead score and expected revenue value to customize the buyer journey, optimize for your best fit leads, and drive revenue with less effort.
Optimize Every Marketing Channel With Ease
Put your predictive model to work by setting up workflows to customize and automate the entire funnel for maximum engagement. MadKudu makes your data values accessible in any platform, meaning you're able to incorporate it into your workflows however you'd like. The possibilities are endless!
Automate the sales channel and prioritization.
Streamline your sales process by automatically routing high-value leads to your best sales reps and prioritizing outreach based on predictive scoring.
Fastlane Qualified Website Visitors
Qualify visitors in real-time and let those that meet your criteria book a meeting directly with your sales team.
Personalize The Website Experience
Give every website visitor a personalized journey that improves the buyer experience - for your target accounts and qualified traffic.
Optimize The Spend On Digital Ads
Reduce the cost of conversions by only spending ad dollars on leads who are most likely to buy instead of low value clicks.
Segment And Retarget Only Qualified Traffic
Increase retargeting click-through rate by building highly-qualified retargeting lists and didn't convert the first time.
MadKudu's Value-Based Automation Capabilities
Personalize The Entire Funnel
MadKudu data values can be leveraged in any element of marketing—making it easy to customize the buyer journey across the entire funnel.
Drive Down CAC
When you know the expected revenue contribution of every lead, you can ground your investments on which customers to drive conversion and acquire new customers.
Real-Time Updates
With real-time intent data constantly changing, MadKudu's models continuously optimize, predict and update ensuring you can rest assured that the data you're leveraging is accurate.
Ready to Optimize Your Marketing Automation?
Start customizing every interaction based on lead value and drive more revenue.